Sky Sports to make Liverpool v Chelsea available for free
Staff Reporter | On 19, Jul 2020
The night when Jurgen Klopp’s side will finally end their wait for a Premier League title will be made available on Sky Sports and Pick to ensure everyone across the United Kingdom can watch the fixture and the subsequent trophy lift live from Anfield for free.
Sky Sports made the decision to make the match FTA after talks with Liverpool Football Club and the Premier League.
Liverpool will lift the Premier League title at the end of the match, their 19th league crown, on 22nd July.
The fixture is one of 25 free games aired by Sky as part of the restart of the Premier League since the coronavirus lockdown. Since then, Sky Sports coverage has achieved record viewing audiences, including a highest ever Premier League match average of 5 million, with coverage peaking at 5.5 million for Everton v Liverpool in the Merseyside derby on 21st June.
Rob Webster, Sky Sports Managing Director said: “We are delighted to make this occasion free to air in the UK. Liverpool v Chelsea is always one of the Premier League’s most eagerly anticipated fixtures, and now more viewers than ever before will have the opportunity to enjoy and be inspired by what will unfold in front of them on Wednesday 22nd July.
“On this occasion, because of the unprecedented times we decided to make this blockbuster Premier League fixture free to air, and for Liverpool fans to have the chance to see the lifting of the Premier League trophy.
Sky Sports Main Event and Pick will show the match with Sky Sports Crowds, a stadium sound option that will add invirtual crowd noises. Kick off from Anfield will be at 8.15pm with the build-up commencing from 8pm.