More than half of OITNB fans go back for repeat viewings
James R | On 17, Jun 2016
More than half of Orange Is the New Black fans go back for repeat viewings, new research from Netflix reveals.
The streaming giant is famously secretive about its viewing figures and user behaviours – earlier this month, the site announced its first “Binge Scale”, which claimed to indicate the shows that people watch the fastest, but didn’t take into account viewership at all. Now, though, it has revealed a morsel of truth: analysing subscribers from around the world, Netflix found that 53 per cent of those who have seen OITNB have re-watched at least one full season of the show.
Unsurprisingly, repeat offending peaks in each June in anticipation of the new season. Indeed, in advance of today’s Season 4 debut, nearly a quarter (21 per cent) said in a separate survey that they plan to re-watch the previous season, while 41 per cent plan to re-watch the entire series – all 36 episodes.
54 per cent planned to re-watch this weekend or sooner, with fans willing to give-up making their bed (30 per cent), cleaning the house (36 per cent) and cooking (10 per cent) to have more time to watch.
Overall, most plan to re-watch without incriminating others – 36 per cent prefer to re-watch solo, 8 per cent with their pets and 12 per cent with a table full of snacks. Those who prefer to have partners in crime will re-watch with their significant other (25 per cent) or friends (14 per cent). The majority of re-watching lockdowns will take place in the living room (43 per cent) followed by the bedroom (41 per cent).
Top reasons for re-watching include looking for possible foreshadowing in previous storylines (25 per cent) and reliving moments with favorite characters (29 per cent). You can read our round-up of Season 3’s Top 15 moments here.
The most re-watched episodes are as follows…
Episode 1 – “I wasn’t ready”
Sentenced to fifteen months for a crime committed in her youth, Piper Chapman leaves her supportive fiance Larry for her new home: a woman’s prison.
Episode 12 – “Fool me once”
Painful truths reorient several relationships and careers: Pennsatucky feels disrespected by Piper; Larry gives a revealing radio interview.
Episode 13 – “Can’t fix crazy”
Red’s scheme to reclaim her kitchen backfires; the inmates stage a Christmas pageant; Piper’s plans unravel even as she realizes her life is in jeopardy,
Episode 11 – “Take a break from your values”
Piper is shocked at an unexpected change in her status; Soso’s hunger strike attracts new support that takes on a religious fervor.
Episode 12 – “It was the change”
Tensions run high as a prison power outage forces several issues to come to light; Piper finds herself compromised and is forced to think on her feet.
Episode 13 – “We have manners. We’re polite”
Several futures hang in the balance as the inmates face and confront their worst nightmares: Life will never be the same again.
Episode 11 – “We can be heroes”
Caputo and Piper confront labor issues. A miracle occurs in Norma’s group. Crazy Eyes’ erotica winds up in the hands of the staff.
Episode 12 – “Don’t make me come back there”
Daya goes into labor. Sophia suffers a hate crime. Stella helps Piper with a business snag. Taystee takes on a new role.
Episode 13 – “Trust no bitch”
Miracles and conversions occur, but Piper and Caputo know that some situations can’t be dealt with through spiritual means.