The Elf on the Shelf heads to Netflix
Staff Reporter | On 10, Oct 2020
The Elf on the Shelf is heading to Netflix with the streaming giant nabbing the rights to develop content based on the rhyming kids’ book.
First published in 2005, written by Carol Aebersold and her daughter Chanda Bell, and illustrated by Coë Steinwart, the book follows elves visiting children between Thanksgiving and Christmas, explaining how Santa Claus tells which children are naughty and nice. It has since led to toys, memes and more, including a half-hour animated special on CBS in 2011.
Now, it’s heading to Netflix, with series, films and specials all on the cards – not just animation, but live-action too.
“We’re thrilled to share stories of our North Pole friends, bringing tales from the region where joy never ends!” said Netflix in a statement. “The Elf Pets, our pals, will join us, of course! You’ll get brand-new stories, straight from the source! Our love for the world will be easy to see, You’ll soon hear us sing in Italian, Thai and Hindi.”
Work is already underway on those stories. In the meantime, there will also be two animted Elf Pets specials arriving on Netflix this Christmas – Elf Pets: Santa’s Reindeer Rescue and Elf Pets: A Fox Cub’s Christmas Tale — both from Lumistella, the company behind Elf on a Shelf.