Netflix to go behind-the-scenes at Juventus for new documentary series
VOD News | On 10, Oct 2017
Netflix is going behind-the-scenes of one of the world’s biggest football clubs for a new documentary series.
The four-part show will follow the stories of Juventus FC, from club characters and players to action both on and off the pitch. Fans and supporters worldwide will have unprecedented access to the team that has won six straight league titles, with Netflix promising a “profound understanding of the players, the coaches and management on a deeply personal level”.
The announcement of the series follows heated competition between Netflix and Amazon to produce football documentary series about clubs in the UK’s Premier League. Focusing on Juventus, though, also has the bonus of continuing Netflix’s investment in European content – indeed, only last week saw the premiere of Suburra, the streaming giant’s first Italian original series.
Erik Barmack, Vice President of International original series at Netflix says: “Netflix is the home of passionate storytelling, and there are no more passionate fans than tifosi of the bianconeri. We are excited to have unique, exclusive access to one of the most important squads in the world.”
“It’s a source of pride that Juventus is the first football club to be the subject of a Netflix Original Documentary,” adds Federico Palomba, Co-Chief Revenue Officer at the club. “Collaborations of this kind confirm our passion for innovation and being, in every sense, a Sport Entertainment brand. In this way, we are determined to reach fans across the world and millions of Netflix users, who thanks to this docuseries can get to know Juventus from every angle.”
The series will premiere worldwide in 2018.