TheHorrorShow.tv launches horror subscription VOD service
David Farnor | On 05, Nov 2014
TheHorrorShow.tv has introduced a new subscription service.
The site, which launched in June 2013, is the UK’s only dedicated horror VOD service, with titles curated by fans of the genre. Its pay-per-view catalogue of horror titles – available to rent and buy – has grown steadily over the past year to include British, US and international horror flicks from some 60 years.
On Halloween, the digital platform added its 230th film. Now, having established itself as a player in the transactional Video on Demand (TVOD) market, it’s going after Netflix and Amazon Prime.
The site’s new subscription service comes to life on midnight Thursday 6th November. While its catalogue will be “modest” at first, the price will sink its teeth into the competition: a monthly subscription will cost just £2.99 (for an unconfirmed introductory period), before rising later to £4.99.
It’s a bold step for the company, but it has proven itself not scared of the horror distribution industry: only a few months ago, TheHorrorShow.tv took a gamble by releasing a special edition disc of Lucky McKee’s The Woman. The site specialises in such cult titles, the kind of releases that would not normally find a home on the biggest subscription rivals, a focus that is hoped to win over a new horde of fans.
“Ever since we launched the transactional service back in 2013, the subscription (SVOD) offering has always been the ultimate goal,” says David Hughes, co-founder and curator of TheHorrorShow.TV, “and we’re delighted that many of our distribution partners have cemented their partnership with us on this exciting new venture, an ‘all you can eat’ model which will run alongside our existing ‘pay as you go’ service.”
“The initial offering is modest,” adds Hughes’ partner Jack Bowyer, “but we’ll be adding to it on an almost daily basis as new deals are signed. We wanted to give early adopters, as well as our existing customer base, the chance to come aboard as quickly as possible, so they can start streaming a wide variety of films for the equivalent cost of a single monthly rental, without losing the ‘pay-as-you-go’ functionality of the rental and download options.”