Ever wished that Netflix has more than just The Crown? True Royalty is the subscription service for you.
Launched in the UK this week, the SVOD platform is dedicated entirely to royal programming and content. Rolling out in the wake of Prince Harry and Meghan Markle’s royal wedding, which scored 29 million viewers in the US alone, the international site hopes to capitalise on public interest and affection for the monarchy on both sides of the Atlantic.
The site was founded by Nick Bullen, of British producer Spun Gold, which specialises in royal programming. Powered by Magine Pro, which also powers streaming service PassionFlix, the service promises a range of shows about the British monarchy alongside documentaries and specials about other royal families around the world and through the ages.
Titles available at launch include Prince Philip At 90, The Last Dukes, Meghan Markle: How To Be Royal, The Duke and Duchess of Windsor: The Secret Photos of Their Love Story and Henry VII: Winter King. Distributors on board include All3Media and, according to Deadline, a deal with BBC Worldwide is also on the cards.
The service costs £4.99 a month, or £49.99 a year. A seven-day free trial is available for both.
“People have always been obsessed with Royalty – from the Pharaohs to medieval kings right up to today’s newest royal Meghan Markle,” says Bullen. “I’ve had the rare privilege of documenting royal life first hand and it has never ceased to fascinate me. True Royalty is a chance to share the best royal stories with viewers across the globe.”
Original content is planned for the future, following a second round of investment, accompanying a line-of of documentaries and docu-dramas.